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Jun 18, 20261
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Celtic's Third Kit for 2026/27 Season Leaks Online, Sparking Fan Backlash Over Pricing
A leaked video of Celtic's third kit for the 2026/27 season has surfaced on social media, triggering fan criticism over perceived high pricing. The club has not officially confirmed the leak, but the video has generated substantial online discussion and complaints from supporters.
Quick Facts
Who
Celtic Football Club
What
Third kit leaked via video
When
2026/27 season
Where
Social media platforms
- Third kit leaked via video
- Fan backlash over pricing
- Social media discussion sparked
- Celtic Football Club
- Cmon The Hoops Celtic
A video leak of Celtic Football Club's third kit for the 2026/27 season has emerged on social media, generating significant discussion among fans. The leak, shared by content creators including 'Cmon The Hoops Celtic', previews the potential design ahead of any official club announcement. The revelation has prompted immediate fan reaction, with supporters expressing frustration over what they perceive as excessive pricing. Multiple fan accounts have criticized the club for what they describe as 'fleecing' supporters, suggesting the cost of the new kit is unreasonable. The leaked kit design itself has become a focal point of debate within the fanbase, though Celtic Football Club has not yet issued an official statement confirming or denying the authenticity of the leak. The incident reflects broader tensions between major football clubs and their supporters regarding merchandise pricing strategies.
Why This Matters
This incident reveals the growing tension between major football clubs and their fanbase over merchandise pricing strategies. For supporters, understanding the club's pricing decisions directly impacts their spending power and loyalty; for the club, leaked products and fan backlash before official launches can damage brand perception and sales momentum. The leak also highlights how social media enables rapid, organized fan criticism that can pressure clubs to reconsider pricing or product strategy.
Timeline & Sources
Jun 17, 2026
WireVideo of Celtic third kit leak posted on social media
Jun 18, 2026
WireFan backlash and pricing criticism emerges across social media platforms