Presley Gerber, Cindy Crawford's Son, Dies at 27

Presley Gerber, the 27-year-old son of supermodel Cindy Crawford and businessman Rande Gerber, died on Sunday, September 20, at a rehabilitation facility in Los Angeles, according to the Los Angeles County Medical Examiner. The cause of death has not been disclosed, and an autopsy was pending at the time of initial reports. The family's representative issued a statement requesting privacy during the difficult period.

Born in Beverly Hills, California, in 1999, Gerber followed his mother into the modeling industry. He was signed by IMG Models at age 15 and made his runway debut in 2016 for Moschino's Resort show in Los Angeles. Over his career, he worked with major fashion brands including Calvin Klein, Dolce & Gabbana, Burberry, Tommy Hilfiger, Ralph Lauren, Bottega Veneta, and Celine. He also modeled in advertising campaigns for brands such as Pepsi and Omega, and appeared in publications including GQ Style and The New York Times Style Magazine. He was represented by DNA Model Management and worked as an investor and entrepreneur.

In recent years, Gerber became known as a mental health advocate. He launched a recurring series called "Mental Health Mondays" on Instagram, in which he spoke candidly about his struggles with depression, anxiety, and substance abuse. Appearing on the Studio 22 podcast in 2023, he stated: "[Mental health] is an issue. It is such a big part of my life. It's a 24/7 job, and there's so much to it." He expressed a desire to help others facing similar challenges, saying he hoped to have "made the mistakes for some other people, so they don't have to make the same mistakes that I made." In December 2025, he posted a now-deleted video discussing his use of prescription medications, including antidepressants, Xanax, and Valium for panic attacks. In the video, he noted: "Unfortunately, I've had a lot of loss in many different forms recently, so that is not an excuse, but it's the reason why I am where I'm at now."

Gerber's personal struggles with substance use became public in January 2019 when he was arrested for driving under the influence. He was subsequently sentenced to three years of probation, required to complete a DUI program, and ordered to perform two days of community service. In 2020, he received a facial tattoo reading "MISUNDERSTOOD," which he later appeared to have removed.

He was the only son of Crawford and Gerber and the older brother of model and actress Kaia Gerber. His sister spoke about his decade-long struggle with drug addiction in an interview published in American Vogue's September 2026 issue. Kaia described the family impact, saying: "When something like that happens in a family, it kind of levels everyone." She praised Presley's openness, noting: "My parents for most of our lives were very, very private and didn't share anything — and now we have this absolute teacher, my brother, who says, 'I'm gonna be very human for everyone.'" Cindy Crawford had also publicly supported her son, commenting on one of his mental health videos: "Presley — we love you and you are not alone." In July, Crawford posted on social media marking her son's 27th birthday: "I'm so proud of the man you've become, but I'll always see you as my little boy!"